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7.13.2010

In the News: Addicted to Love?

7.13.2010
Between the poptronic beats and catchy chorus, Ke$ha may have been on to something with calling Love her drug. According to a study published in this month's Journal of Neurophysiology, those who have recently been rejected in love may actually experience cravings similar to cocaine addiction.

The study utilized brain imaging (fMRI) of 10 females and 5 males that had recently been rejected in love. Participants were asked to view photographs of the person that had recently rejected them, as well as photographs of people that sparked no emotional feelings. Upon viewing the source of their heartbreak, researchers found increased activity in the pathways of the brain associated with cocaine addiction and nicotine addiction among the study participants. It appears that the thrill of being in love sparks similar brain activity to the high of being on cocaine. Once your body is removed (or rejected) from the cause of your high, you actually continue to crave it. In theory, your brain is addicted to the feeling of love caused by your former partner. It's no wonder it's normal to feel down after experiencing heartbreak. So go ahead and grab a box of tissues, your favorite sappy movie, or a group of your closest friends for comfort. It may not just be your heart that's breaking, but you're also breaking the habit! For more on the study, click here.

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